The Fit Process

How to Buy the Right Running Shoes (or the right pair of shoes for your active needs!)

The Fit Process begins with a conversation.

Our Professional Shoe Fitters start by asking you about several factors that may influence your shoe choice such as what activity do you plan to use these shoes for, the experience you have had with shoes you have been wearing, we look at the wear patterns of shoes you may bring in, and talk about any physical pain you have been experiencing when you are active.

Next, we take you through a gait analysis. This means we will have you take off your shoes and roll up your pant legs so we can get a good look at how your feet and ankles work together. Yes, you heard right, we want to see your feet!

We will have you walk across the store and back taking note of your arch height, ankle position, and how they work together as you walk. This process will show us what shoes will work best for you.

“Why don’t you use a treadmill?”

This is a question we are often asked. Several specialty running shoe stores choose to perform a gait analysis on a treadmill. Here are a few reasons why we don’t keep a treadmill in our shops:

We want to be able to see your feet, arches and ankles and we are not about to ask you to run barefoot on a treadmill since it is probably not an activity you find yourself doing regularly!

By having you walk, we are slowing the gait cycle down to see the movement between your arches and ankles. We also like to see you walk at different angles, and ask you to stop along the way and stand on one foot, or squat.

“But isn’t there a difference between a walking and running gait cycle?”

Yes, there are some differences for how your feet land when you are running vs. walking, but what we find when we see how your arches and ankles are working together when you are walking are still going to matter when you are running.

We also realize several individuals who are coming into our shop are NOT looking for a shoe to RUN in!

Next, we will bring out shoes that are best suited to your needs. While trying the shoes on and discussing them with us, we check that the shoes are fitting the individual correctly and urge our customers to take them for a test run or walk outside, or try a few moves that you would try in the gym.

After narrowing the shoes down, we hope to find a shoe that you cannot live without.

If you have any questions about our fit process, please do not hesitate to give us a call or stop in!

Interested in putting your new shoes in action? Check out our current events!
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begins by asking you about current or past shoes that you have had success with, and if possible looking at the wear... Read More